We have now reached the beginning of the rebirth season, during which the Sun and the flowers return to be the undisputed protagonists of our landscapes and our days: welcome back spring!
Finally the days are getting longer and the temperatures start to rise again, and here people find the pleasure of being outdoors again. Walks in the park, a bicycle ride out of town and an aperitif in the center are some of the activities that await us in the summer, and it is in this period that the business is reborn.
In fact, sometimes, thanks to the heat and the long days, the desire for a nice cold drink becomes truly unstoppable, and what better drink than a good iced beer? The important thing is, in fact, that it is refreshing, so that it can help us defeat mugginess and heat. But how do we know if a drink is cold at the right point? The temperature is essential not only to combat the summer heat, but also because certain drinks must be served cold to be able to enjoy them at their best (especially alcoholic ones).
Precisely in the face of this need, IPS has chosen to use its technologies to create a line of customizable coasters and thermometers for beer: we are talking about the Thermocolor Coaster and the Beer Card, two promotional gadgets designed specifically to offer a useful and intriguing product. Let's see its features together!
Beer Card and Thermocoloror Coaster
one ally of tasting, the other of curiosity
Worse than not being able to drink a beer, there is only drinking a hot beer. This is a great truth now widespread, but which never ceases to be valid for a good tasting. For this reason we designed our Beer Card, because we wanted to create a convenient tool that was able to detect the temperature of the liquid in a few seconds. In fact, this gadget is equipped with a particular thermosensitive zone of microencapsulated liquid crystals, which constitutes in all respects a reliable and rapid thermometer in measurement. Just place this area on the glass or can to find out in a short time if the temperature of the beer is the right one for an ideal tasting, or if it is better to leave it cool for a while longer.
Our Thermocolor Coaster, on the other hand, is part of the group of customized beer coasters but with a special function. In fact, even this gadget is sensitive to cold, and when it comes into contact with a cold drink, it reveals a secret message after a few minutes. This product may not be as useful as the Beer Card, but its scenic effect is really impactful. In fact, it is not common to find coasters of this type, and you can take advantage of this ability of the gadget to promote your business, a certain product, a new beer or simply insert a funny phrase to make your customers smile. The persuasive effect on the consumer is considerable, and this makes this tool the perfect gadget to accompany the "beer thermometer" described above.
Finally, we must point out that all our beer and beverage thermometers are completely customizable, reusable and 100% Made in Italy.
