New parents, especially if they are young, are not an easy target to "hit" as the so-called millennium parents are therefore extremely digitized.
But they are an extremely important target because they are more informed and more aware.
Moreover, in addition to using the web as a blog and social network to search for products or services, they love to exchange opinions and advice on what they buy and use.
Consequently, it becomes even more complex for companies to "seduce" new parents who have become very demanding customers.
On the other hand, companies can in turn demonstrate that they care for their customers by offering services or products that are able to help and support them in the growth of their child.
As soon as a baby is born, happiness is really great but with it also concern for their health.
When the baby cries very often, mom and dad start to worry and ask themselves the first questions.
Often the first action that is taken is to check if the baby is hot and has a fever and hence the need to have an effective and fast thermometer.
IPS and marketing for the neonatal period
IPS has created Fevermonitor Card, a promotional product much loved by mums and dads because it allows them to measure the body temperature in a few seconds.
Fevermonitor Card is a CE marked item required above all by pharmaceutical and baby care companies for the promotion of medicines and products for children.
The insurance industry has also used Fevermonitor Card for marketing campaigns to promote their family services.
It has been designed with colorful and eye-catching graphics in order to be not only useful but also pleasing to the eye.
Like all promotional IPS products, it is fully customizable thus allowing the Brand to have engaging visibility.
Fevermonitor Card
Fevermonitor Card
FEVERMONITOR CARD has been designed with the needs of new parents in mind. It is a practical and innovative fever thermometer designed for newborns.
In fact, it is sufficient to apply the thermometer on the baby's forehead and in just thirty seconds the result will be displayed.
FEVERMONITOR CARD, has a hypoallergenic adhesive on the back that does not create any problems for the skin of babies and allows you to measure the temperature even when the baby is sleeping peacefully, allowing parents to always have his temperature under control in total tranquility without having to disturb him.
It is also possible to leave it on the baby's forehead for up to 48 consecutive hours.
Such an innovative and practical thermometer allows the Brand to retain new parents who will be able to appreciate the quality of the promotional product but above all of the services or products that the company wants to promote.
Our body temperature indicators are CE-marked medical devices with a measuring function. Their production and commercialization complies with the European Directive 93/42 / EEC Medical Devices.
